Custom Finishes for Retail Displays & Fixtures
From brushed metals to custom lacquers, we deliver finishes that elevate your brand identity.
Why Custom Finishes Matter
In retail environments, finishes do far more than add color or texture—they define how a brand is perceived.
Whether it’s the matte sophistication of powder-coated metal, the polished elegance of mirror-finished stainless steel, or the warmth of hand-applied wood veneer, each finish contributes to the tactile and visual identity of a space. Custom finishes not only enhance the overall aesthetic but also influence durability, maintenance needs, and how well fixtures age over time.
We understand that the right surface treatment can elevate a display from functional to unforgettable—ensuring your store fixtures reflect your brand’s quality and character down to the smallest detail.

Explore Finish Possibilities by Material
Metal
Veneer brings natural warmth and texture to interiors. We apply finishes such as matte, satin, semi-gloss, and high-gloss lacquered veneers, preserving the natural grain while enhancing durability and resistance to moisture. Edge-banding and precise surface treatments ensure seamless integration in custom furniture and wall panels.
Cabinetry & Shelving: Retail fixtures, reception desks, and built-in storage.
Wall Panels & Partitions: Feature walls in stores, offices, and hospitality spaces.
Furniture Surfaces: Tables, countertops, and display platforms.
Veneer
Metal finishes provide both structural strength and premium aesthetics. We offer a wide range of finishes, including brushed, polished, matte, powder-coated, anodized, and textured surfaces, each highlighting the inherent qualities of stainless steel, brass, aluminum, and copper. These finishes are meticulously applied to ensure corrosion resistance, uniformity, and longevity.
Fixtures & Frames: Display stands, shelving units, and signage frames.
Hardware & Detailing: Handrails, cabinet handles, decorative trims.
Architectural Elements: Columns, feature walls, and structural accents.
Stone
Stone conveys elegance and solidity. We provide polished, honed, matte, flamed, and textured finishes on marble, granite, and engineered stone. Each finish balances aesthetics with functional properties, ensuring slip resistance where needed and smooth, reflective surfaces for premium appearances.
Counters & Display Surfaces: Reception desks, showcase tops, and bar counters.
Flooring & Wall Cladding: High-traffic retail areas, feature walls, and elevators.
Furniture Accents: Coffee tables, side panels, and architectural features.
Translucents
Translucent materials such as frosted, tinted, backlit, and curved glass or acrylic introduce depth and dynamic light effects. We ensure uniform thickness, precise cutting, and flawless surfaces, optimizing translucency and light diffusion for visual appeal and functional use.
Display Cabinets & Shelving: Illuminated shelves, countertop panels, and cabinets.
Partitions & Dividers: Semi-transparent room dividers and feature walls.
Lighting Elements: Backlit panels, signage, and decorative fixtures.
Upholstery
Upholstery finishes combine comfort, texture, and elegance. We offer leather, fabric, and synthetic materials with custom stitching, embossing, and finishing to enhance durability and aesthetic appeal. Surfaces are treated to resist wear and fading while maintaining tactile quality.
Seating: Sofas, benches, chairs for retail, hospitality, and offices.
Counters & Reception Areas: Leather-wrapped service counters, panels, and stools.
Accent Panels: Upholstered wall panels, feature cushions, and displays.
Painted & Lacquered Surfaces
Painted and lacquered surfaces bring endless possibilities in color and texture. GD Meicheng offers matte, satin, high-gloss, and textured coatings, applied with multi-layer techniques for durability and a flawless finish. Each color is precisely matched using Pantone, RAL, and Dulux systems, ensuring consistency and accuracy under different lighting conditions.
Matte Finish — Soft and elegant with minimal reflection, ideal for a calm and modern look.
Satin Finish — Balanced sheen offering a smooth, refined surface with subtle light play.
Gloss Finish — Highly reflective and vibrant, enhancing color depth and visual impact.
Color Temperature
Surface color appearance can shift under different lighting conditions. GD Meicheng applies color calibration and finishes optimized for warm, neutral, or cool lighting, ensuring materials maintain true visual impact under retail, office, or hospitality lighting.
Warm Light (2700K–3000K) — Creates a cozy and inviting atmosphere, ideal for hospitality areas, lounges, and boutique retail displays.
Neutral Light (3500K–4500K) — Provides natural and balanced illumination, suitable for showrooms, reception areas, and general retail spaces.
Cool Light (5000K–6500K) — Enhances clarity and color accuracy, perfect for workspaces, product-focused displays, and lighting-critical environments.
Have questions about our custom finishes? Here, we address common queries regarding material options, surface treatments, color matching, and durability, helping you make informed decisions for your project.
Absolutely. We provide finish samples for approval before proceeding with mass production. This helps ensure color, texture, and sheen meet your expectations.
Custom finishes typically add 5–10 working days to the overall production schedule, depending on complexity and supplier availability.
Yes, different materials have different compatibility with finish types. For example, brushed finishes work well on stainless steel, but not on MDF.
Yes, the same finish can appear slightly different depending on the base material. We always recommend confirming samples on the final material.
In most cases, yes. If you have reference images or samples, we can assess and replicate the finish with high precision, depending on feasibility.
Contact Us and Request a Finish Sample
