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ZEISS

Project information

Complete shopfitting production for ZEISS Vision Center, developed in partnership with Puyi Optical. Located in a high-traffic commercial hub, this store offers a futuristic customer experience that reflects ZEISS’s legacy in optics and innovation.

Project Highlight

Merging optical precision with futuristic design

Clean Display Logic

All shelving systems are custom-engineered to highlight eyewear with minimal obstruction. Transparent shelving and sleek profiles ensure optimal visibility for every frame.

Integrated Customer Zones

Functional areas—from reception to fitting and consultation—are seamlessly linked through consistent materials and flowing lines, enhancing both aesthetics and usability.

Iconic Space Theme Execution

The astronaut statue and LED elements reinforce ZEISS’s connection to science and vision technology. WeiLin delivered these themed elements with high precision, ensuring alignment with the brand’s futuristic message.
ZEISS post banner

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Key Features of This Masterpiece

WeiLin’s production team translated complex design concepts into high-quality shopfitting solutions, combining themed storytelling with functionality. Every unit, from shelving to structural elements, meets ZEISS’s stringent standards.

Clean Display Logic

From the astronaut statue to the angular façade design, all themed elements were custom-built to reinforce ZEISS’s scientific and futuristic identity.

Integrated Customer Zones

Consultation desks, display units, and reception counters were produced to ensure both operational efficiency and visual continuity throughout the space.

Iconic Space Theme Execution

Materials such as high-gloss lacquers, brushed metals, and acrylics were selected and processed to align with ZEISS’s high-end, clinical aesthetic.

Brand-Coordinated Fixture Engineering

Every fixture was custom-designed to match ZEISS’s brand guidelines in proportion, lighting, and tone, ensuring a globally consistent retail image.

Project Value

What Makes This Project Special

This project demonstrates WeiLin’s ability to handle premium retail environments that blend strong branding with precise retail functionality. From narrative elements to technical finishes, the ZEISS Vision Center showcases what’s possible when design meets manufacturing expertise.
  • Supports a science-led luxury brand experience
  • Blends storytelling with high-performance fixture design
  • Showcases WeiLin’s strength in bespoke theme-based retail projects
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Steps for starting a project with You

1. Initial Consultation

We begin by understanding your project goals, timeline, and design intent—whether it’s a detailed brief or just a concept.

2.Technical Review & Shop Drawings

Our team reviews your design files and provides shop drawings, oe technical feedback to ensure feasibility and precision.

3. Quotation & Cost Breakdown

Based on confirmed specifications and materials, we deliver a transparent quotation with detailed cost breakdown.

The cost breakdown of shopfitting Projects

4. Sample & Prototyping (If Required)

We provide material samples or prototypes upon request to ensure you're confident before moving to production.

5. Pre-Production Checklist Confirmation

Before manufacturing, we go through a detailed checklist with you—covering materials, finishes, hardware, and other custom details.

Material checklist

6. Production & Quality Control

Once confirmed, production begins under strict quality supervision, ensuring consistency and craftsmanship at every stage.

7. Packing & Delivery Coordination

Your order is carefully packed and prepared for domestic or international shipping, with clear documentation and tracking support.

Looking to create a refined retail space for your brand?

As a supplier of shop fittings and display showcases, we are committed to providing high-quality furnitures and professional services to our clients.
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  • hello@gdwlin.com
  • +86 (20) 3617 7970
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