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BALMAIN store appearance

BALMAIN

We were entrusted with outfitting the Balmain boutique, delivering a refined and glamorous retail environment for the iconic French fashion house. Located within a premium department store, the space embodies Balmain’s signature blend of elegance and edge. Through high-end shop fitting and customized fixture production, the boutique offers a luxurious platform for displaying ready-to-wear, accessories, and footwear in a way that reflects the brand’s distinct personality.

Project Highlight

A high-fashion statement in architectural form

Key Features

GD Meicheng produced a range of custom fixtures that align with Balmain’s global image, while adapting to local architectural constraints. Attention to detail—from seamless joints to concealed wiring—ensured both visual elegance and operational efficiency. Each display element was engineered to match the boutique’s dramatic aesthetic while offering modularity for seasonal updates.

What Makes This Project Special

This project exemplifies our ability to interpret and translate brand identity into high-impact physical spaces. Through precise craftsmanship and a deep understanding of retail dynamics, the Balmain boutique stands as a testament to what is possible when aesthetics and execution come together.

Distinctive Elements of This Masterpiece

Constructed with polished chrome finishes and tempered glass, these central units reflect light and movement, amplifying the boutique’s dynamic ambiance.
Minimalist shelving and hanging structures with integrated lighting create a clean, premium backdrop for the apparel while maximizing display space.
Stone-textured and lacquered display pedestals elevate key items, blending fashion presentation with sculptural elegance.
All fixtures feature hidden electrical systems and flush-mounted joints to maintain visual clarity and uphold Balmain’s refined brand identity.
BALMAIN store interior - fashion clothes display showcases and racks in the store

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About

As a supplier of shopfittings and retail display showcases, we are committed to providing high-quality fixtures, furnitures and professional services to our clients.

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+86 20 3617-7970

info@mcco.hk

C5-2 Yuanxia Road, Longgui, Taihe Town, Baiyun, Guangzhou 510450, China

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