BMW Studio

A lifestyle concept store where premium fashion meets precision in retail execution.

Projects Information

Full shop fitting-out and fixture production for BMW Studio, a fashion and lifestyle concept space under the globally recognized automotive brand. Located in a high-end mall setting, the store reflects BMW’s identity through minimalism, precision, and a refined retail journey.

Project Highlight

A clean and confident retail atmosphere rooted in BMW’s design DNA

WeiLin translated BMW’s brand codes—clarity, structure, and functionality—into tangible display systems and spatial features. The store’s signature blue carpet zone is anchored by modular wardrobe-style display racks and integrated shelving, all produced with a focus on durability, aesthetics, and ease of use.

Brand-aligned modular display logic

Each fixture is designed for adaptability and efficient product rotation, while remaining true to BMW’s sleek material palette and geometric language.

Material precision and product integration

From matte black frames to glass surfaces and embedded shelving, every detail was engineered for clean alignment and seamless interaction with apparel and accessories.

On-site execution with retail flow in mind

WeiLin provided shop fitting-out and maintenance support to ensure installation accuracy and post-opening consistency, allowing the space to perform as well as it looks.

Key Features

Key Features of This Masterpiece

Every fixture in the BMW Studio is purpose-built—not only to display merchandise, but to enhance the overall brand experience. The following elements were developed to balance visual clarity, product accessibility, and long-term durability in a retail setting.

Freestanding Garment Displays

Custom-crafted units with a steel structure and integrated shelving designed to showcase fashion items in clear zones while maintaining an open, premium layout.

Central Island Tables

Minimalist white display blocks with smooth finishes, optimized for folded goods and feature products.

Wall-Mounted Display Frames

Tailored systems for hanging garments and spotlighted product positioning, built to meet BMW’s material and dimensional standards.

Blueprint to Build Support

From concept drawings to shop-level production documentation, WeiLin ensured that each piece was delivered with precision and traceability.

Project Value

What Makes This Project Special.

The BMW Studio concept blends lifestyle retail with luxury brand storytelling. WeiLin’s role was not just to fabricate and install, but to help shape a space that feels authentically BMW—precise, balanced, and quietly powerful. Through a blend of technical execution and brand fidelity, the result is a studio that reflects innovation, not just in products, but in presentation.

Steps for starting a project with You

Initial Consultation

We begin by understanding your project goals, timeline, and design intent—whether it’s a detailed brief or just a concept.

Technical Review & Shop Drawings

Our team reviews your design files and provides shop drawings or technical feedback to ensure feasibility and precision.

Understanding the Cost Breakdown of Shop Fitting Projects

Quotation & Cost Breakdown

Based on confirmed specifications and materials, we deliver a transparent quotation with detailed cost breakdown.

Sample & Prototyping (If Required)

We provide material samples or prototypes upon request to ensure you’re confident before moving to production.

Pre-Production Checklist Confirmation

Before manufacturing, we go through a detailed checklist with you—covering materials, finishes, hardware, and other custom details.

Check it

Production & Quality Control

Once confirmed, production begins under strict quality supervision, ensuring consistency and craftsmanship at every stage.

Packing & Delivery Coordination

Your order is carefully packed and prepared for domestic or international shipping, with clear documentation and tracking support.